Fundraising Tips & Training Tips

Company Donation and Matching Programs

There are some companies that offer matching gifts programs. Ask your company if they’ll make a corporate donation to your effort, or perhaps they’ll sponsor a fundraising event for you. You may be surprised how the corporate culture will embrace a worthwhile charity idea, especially considering that most employees have been touched by cancer in some way

Expand Your Circle

Don’t underestimate the use of social media. Post your participation on your Facebook site and tweet about your progress on Twitter.

Follow Up

If you don’t receive a response right away from someone you’ve asked for a donation, don’t fear – Follow up! Send a quick reminder to ensure that they received your request and/or haven’t forgotten.

Methods of Fundraising

The individual inquiries will go a long way towards reaching your goal, but that is not the only method by which you can raise funds. Think about events – garage sales, barbecues, card nights, car washes. Or, set aside a day or two for a well-publicized neighborhood bottle drive. Any of these activities, with planning and good publicity, can quickly drive up your fundraising total.

Set Your Goals High

Going into training camp in the NHL, 30 teams all have their sights set on but one thing - the Stanley Cup. You should set your fundraising goal high in ROAD HOCKEY TO CONQUER CANCER, too. Set a goal. If you don’t have a target to shoot for, how can you hit it? Once you’ve set the goal, stay on track and achieve it. There is huge satisfaction in accomplishing an ambitious goal – can you do it?

Your Potential Donors

Sit down at the computer and make a list of your potential donors: family members, friends, neighbors, hockey teammates, work colleagues. Go through your address book and include the professionals you deal with – maybe your doctor, dentist, mechanic, dry cleaner.

Remember, you are asking for donations to support an incredible cause—a world free from cancer. You are giving donors the opportunity to do their part in helping to prevent cancers, and find effective treatments for all cancers. So ask and ASK OFTEN! As Wayne Gretzky so aptly stated, "You miss 100 per cent of the shots you don't take!"

When to Start

Simply stated: – Right After You Register!

Get those letters or emails sent out as soon as possible and start your fundraising quest. There are easy-to-use sample fundraising letters in your Participant Centre. Give yourself plenty of time to reach your goal and stay positive – you’ll get there!

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